Types of Media Monitoring

Media monitoring allows you to know what is being said in relation to your company and services. Make smart decisions based on timely information from more than 200 million current news items.

We give you the information and insight that you need to inform and influence your business.

Print Media Monitoring

Print Media MonitoringServicing Jamaica, Trinidad and Tobago and Barbados, DRT Communications monitors more than 40 publications regionally plus more than 55,000 sources globally.

DRT Communications Print Media Monitoring allows you to:

  • Scan more than 55,000 print publications for your company, brands, products or competitors.
  • Create press reports detailing all coverage that include metrics, trend analysis, and more.
  • Receive notifications and clippings of coverage by email within 24 hours
  • Measure coverage impact and publicity value
  • Monitor and report on your communications efforts.

Broadcast Media Monitoring

Broadcast Media Monitoring With more than 70 radio and television stations regionally and 1600 broadcast sources globally, it's impossible to know what is said on them all without a customized solution.

DRT Communications Broadcast Media Monitoring allows you to:

  • View up-to-date broadcast media to let you know what the media says and when it is said.
  • Create media reports that detailing all coverage that include metrics, trend analysis, and more.
  • Receive notifications of new coverage.
  • Create highlight reports of coverage, reach and sentiment.
  • Stay abreast of what's being said about you regionally and globally
  • Measure coverage impact and publicity value

Online and Social Media Monitoring

Online Media Monitoring Whether B2B or B2C most information in today’s world is first published online and then discussed on social platforms. Key social media sites including blogs, forums, Twitter, Facebook, YouTube and many more. DRT Online and Social Media Monitoring allows you to:

  • Access unparalleled coverage of the online world
  • Calculate precisely how many people your story is reaching
  • Perform single-platform tracking of social media, blogs and online news
  • See what consumers and potential consumers are saying about your product
  • Chart the frequency, tone and reach of social media conversations
  • Track viral successes using: influencer scoring, engagement ranking, number of Twitter followers, vote count, number of comments and more
  • Email notifications for new posts on any social spaces being followed