Looking into Media Monitoring
STOP and ASK yourself……..
How do you really know that your PR efforts are a success? How do you know which of your marketing efforts are more beneficial based on its viewership and reach? By the way, what exactly are you using to measure? Sure, people know your brand, but what do they have to say about it? - How do they feel about your products? And, are you aware of what they’re saying soon enough to do damage control if needed?
These are only some of the many questions puzzling business owners and entrepreneurs alike. In a fast paced and competitive business world many are not able to accomplish efficient media presence and awareness. This is why we here at DRT are ready to take that responsibility and soar.
For ‘Groundbreaking Coverage’.....you need ‘Groundbreaking’ experts
DRT Communications Ltd., is the first of it’s kind - a Media Monitoring company located within the Caribbean offering world class media monitoring and ad monitoring services. DRT is equipped with the necessary resources to capture and analyze our clients’ Public Relations and Advertising mentions as well as provide full coverage and access to these mentions. What this simply means is that clients through our media monitoring services are able to experience complete awareness of their media presence and marketing impacts. While DRT is located in Jamaica our services are global and equally accessible.
After hearing this, your first question may be- how is this possible?! It’s not an easy task to complete, however with the use of the best global media monitoring technology, data across all media types is captured and filtered, enabling our expert Media Monitoring Officers to skillfully edit and analyze the sources based on specific keywords/phrases provided by our clients. Through this, clients are able to receive updates based on their comfort frequency, whether daily, weekly or monthly. While media monitoring is a global and strategic concept, DRT personalizes its media monitoring services to ensure that each of our clients needs and objectives are fulfilled.
So don’t be afraid to be part of this growing evolution in Media Monitoring, trusting DRT Communications for a safe and reliable journey.
